Every dog has its own personality – aand its own demands in terms of living together. SELECT GOLD helps you make the most of this special and exciting time with needs-based and functional nutritional concepts in premium quality. Discover the world of SELECT GOLD and feel the security of giving your faithful friend the best every day.

SELECT GOLD stands for needs-oriented and functional nutritional concepts in premium quality. The health and well-being of dogs and cats are top priorities in product development. SELECT GOLD offers tailor-made nutritional solutions that give you the security you need every day to feed your animal optimally and do the best to make sure that it is doing well.
SELECT GOLD optimally addresses the individual needs of the animal in their respective phase of life and living conditions. SELECT GOLD also offers solutions to special nutritional requirements, such as food intolerances or obesity.

SELECT GOLD Complete offers your dog a high-quality, perfectly balanced overall nutritional concept, as well as special puppy and young dog products. The premium dry food contains all the important nutrients for the ideal care and maintenance of your dog’s health. High-quality protein sources, such as fresh meat and valuable offal as well as poultry meat meal, provide a perfectly balanced protein quality. The recipes also take into account the individual needs of different dog sizes and life phases.

Whether it’s very small, small, medium-sized or large: with the different recipes XS, Mini, Medium and Maxi, SELECT GOLD Complete offers solutions that are perfectly tailored to the needs of your respective dog size – for example, through the special nutrient combination, an adapted energy and protein content and the adjusted croquette size.

XS: for very small dogs: the adjusted energy content, the care of skin and fur as well as the perfectly tailored croquette size meet the special requirements of very small dogs.

Mini: for small dogs: crunchy, hard croquettes and plant fibres can contribute to mechanical tooth cleaning. In addition, the development of tartar can be reduced by special phosphates.

Medium: For medium-sized dogs: Increased content of vitamin E and C, mannan-oligosaccharides (MOS) and beta-glucans can support the body’s own defences.

Maxi: for large dogs: the recipe contains lean meat meal, a natural source of glucosamine and chondroitin. These are essential building blocks for cartilage and joints. L-carnitine can help promote fat metabolism.

To the products

SELECT GOLD Sensitive premium food is ideal for dogs who tend to have food intolerances or sensitive digestion. The high-quality recipes are characterised by very well-tolerated ingredients with a low allergy potential – with only one meat source and a maximum of one very well-tolerated carbohydrate source.
SELECT GOLD Sensitive offers dry and wet food as well as snacks – ideal for mixed feeding.

Maxi: for large dogs: the recipe contains lean meat meal, a natural source of glucosamine and chondroitin. These are essential building blocks for cartilage and joints. L-carnitine can help promote fat metabolism.

SELECT GOLD Pure wet food is ideally suited for very sensitive dogs, young dogs and puppies that tend to have extremely sensitive digestion and food intolerances. In the case of these high-quality recipes the use of carbohydrates in the form of cereals or potatoes, for example, is dispensed with – for even better tolerability. For each flavour the percentage of animal ingredients contained consists of 100% high-quality meat and valuable offal from one animal species, such as 100% venison.

The recipes are also tailored to meet the nutritional requirements of adult dogs, puppies and young dogs.

SELECT GOLD Light dry food is ideal for adult dogs with a tendency to be overweight. This high-quality dry food takes into account the special energy and nutrient requirements of your overweight four-legged friend and can also support weight loss or maintenance due to its reduced fat content. SELECT GOLD Light can help to reduce the weight of your dog – without him having to starve.
SELECT GOLD Light is available in perfectly tailored recipes for small, medium and large dogs.